Media Coursework Report Essay Example for Free

Media Coursework Report Essay For my AS Media coursework, I chose to use fashion as the genre of my magazine. To help with my pre-production, I had to perform my own qualitative and quantitative research into fashion magazines and find out what my target audience of 15-19 year old girls would want from it. I went on to create the preliminary products which included the front cover and contents page, and from these the main products which were the alternative front cover and double page spread. These were all produced using Photoshop. I began by creating a questionnaire, as this is an effective way of finding out what my target audience will be looking for in a fashion magazine. I included 8 questions which asked some general questions into what the participant is interested in, and some into what they would like to see in a fashion magazine, to help me create my front cover and contents page. I gave 20 questionnaires out to other students aged 16-19 as this fits my target audience. By analysing the results of the questionnaire, I found out a range of information to help my design my front cover. The participants chose  £2.50 as the appropriate price and for the magazine to be produced monthly, which I will apply when creating the front cover. 80% of participants said they would be more likely to pick up the magazine if there was a celebrity on the cover. Therefore, I will ask a friend to pose as a celebrity to make it more appealing to my target audience. 50% of participants wanted to see interviews in the magazine and 30% wanted genre-specific features (in this case, it will be fashion, clothes etc.) which I will make sure to include in the contents page. I formed a focus group with other AS Media students in my class. They were all females, ranged from the ages 16-17, and had an interest in fashion, making them representative of my target audience. I asked them if I should put just one image on the front cover, or add smaller ones around the page to show what’s included inside. The feedback I received was very helpful, and led me to use just the one main photo for my preliminary front cover and  my main front cover, to keep the brand consistent. This keeps it looking professional and stops the page from looking overcrowded and trashy. By textually analysing fashion magazines currently on the market, I discovered a recurring theme among them. The bigger magazines (Vogue, Elle) have been around for much longer, and their cover stars overlap the masthead. However, when analysing Look, I noticed that the masthead overlapped the cover star, suggesting that this magazine is new and lesser known. From this, I decided to have the whole masthead of my magazine visible by audiences for my preliminary front cover as it is new and allows audiences to recognise the brand in future. I then chose to overlap part of the masthead on my main front cover with the cover star, as it is a later issue and audiences should then be able to recognise it. The content analysis allowed me to see what’s included in fashion magazines. This helped when compiling the contents page. Obviously the main part of a fashion magazine is the fashion itself. However, it also includes items related to hair and beauty, interviews, articles, advice and special features. I made sure to include all of these when designing my contents page, but I chose to keep the main focus on fashion. I decided to target my magazine towards teenage girls aged between 15 and 19. I thought this was a good range, as girls in their teens will have a more developed sense of style. From my institutional research, I discovered that many fashion magazines were targeted towards women in their 20s and 30s, and decided to aim mine at a teenage audience. Audiences for fashion magazines such as Vogue and Elle were predominantly female; therefore it was important to include items in the contents and on the cover that would attract a female audience. I also tried to use feminine colours where appropriate in the magazine to indicate the target audience. I also made sure my focus group was a good representation of my target audience, thus making sure they had a clear interest in fashion and fit the age category, which they did. I created my preliminary and main products using Adobe Photoshop which had all the necessary tools I needed to create a realistic and professional  magazine. By comparing my magazine in relation to Vogue, I am able to see the strengths and weaknesses of my production. I began by selecting the images I would use for each page. I used a Fujifilm Finepix S2950 to capture the photos. The models used direct mode of address as this is the most effective way of attracting the audience. I used a hairdryer to create the effect of wind blowing the model’s hair. I chose to use an image with a light background, with a model wearing spring clothing. I think this helped to make the cover look more professional as Vogue often incorporates the colours of the magazine to fit the season. I increased the contrast of the image to make it look brighter and more appealing. I then went on to create puffs around the image, and used only ‘Century Gothic’ font to keep it simple and sophisticated. I used a dark blue for the text as it contrasted well with the pink clothing that the model wore. I made sure to include small details as well, including the bar code, price and date to make the product more realistic. I was very pleased with the outcome of my preliminary front cover as it looked professional in relation to magazines on the market today, and had a similar style to that of Vogue magazine. My next task was the contents page, and from the research I did I was able to see what needed to be included. I wanted to keep it consistent, and so I used the same masthead from the front cover and used it at the top of the contents page. This was used in InStyle’s contents page. I also used the same colour scheme as the front cover, to show that the two are related. I kept the text in columns and split the content into sections, which is what I noticed InStyle and Vogue did when I researched them. I also noticed in the Vogue contents page that there was some information about the front cover image, so I decided to include that in my own, with information on where to buy the clothes. I was quite pleased with the result of my contents page, as I spent a lot of time on it. However, I felt that there was too much white space that could have been filled in. It may have been a good idea to add in some borders to give the page some depth. For the alternative cover, I made sure I kept the same font style and size for my masthead. This is because it is important to keep the brand recognisable. I asked my focus group if this was a good idea and they  agreed, saying it would keep it consistent and professional. All magazines do this, but fashion magazines such as Vogue and Elle often change the colour every month to fit with the theme. I have decided to do the same in my own production, by changing the colour of the masthead and the puffs to a maroon colour, to tie in with the month and season. It also contrasted well with the cover model’s blue dress. Like Vogue, I made sure I kept three puffs around the edges of the main image, to stop them from overlapping. I am really pleased with the outcome of this as I think it could pass as a real magazine. I then went on to create the double page spread in A3 size, and selected my image to cover the whole background. This meant there was no white space left around the edges, but there was still space to put some text. I wanted the image to take up dominant space on the page to catch the reader’s eye, which is what I noticed was used in Vogue’s double page spread. I brightened the image and removed some blemishes on the model to try and reach a flawless image, as perfection is one of the main selling points for a fashion magazine. I set the text out in two columns, as this is the layout that most magazines use, including Vogue. I used ‘Rage Italic’ for the headline, which is what I used for the headline on the cover, to keep a consistent house style. I also added page numbers to the bottom corners, as these small details help to build up a realistic product. I feel that my magazine is very similar to a professional product and would stand out in the market place. It follows the codes and conventions of a typical fashion magazine, and is aesthetically pleasing for the target audience. If I were to change anything, I would make the front cover masthead slightly larger, to make it more eye-catching.

Penicillin Essay -- essays research papers fc

Penicillin was accidentally discovered at St. Mary's Hospital, London in 1929 by Dr. Alexander Fleming. As test continued, Fleming began to realize that he was on the verge of a great discovery. However, he still did not know the identity of the fungus, and had little knowledge of fungi. His crude extracts could be diluted 1,000 times and still be effective in killing bacteria. After years of working on penicillin and going nowhere, many of his co-workers grew tired of hearing about it. The first real test for penicillin came when a 48-year-old police officer nicked himself shaving. After a time, Alexander's face became infected and he developed a temperature. When he was rushed to the hospital, the doctors believed that he had only hours to live. Then Dr Fleming and his crew started to treat this patient. This was the first person that penicillin was used on. After five days, he was getting better. Unfortunately, because it was in such short supply, it had to be extracted from his urine, and the penicillin had been used up. The police officer died five days l ater. Their next attempt was successful. It involved a punctured eye. The stone was still in the eye, and normally the eye would have been amputated, but penicillin allowed the man to make a full recovery. By this time, it was now 1941, it was now acknowledged that penicillin was indeed a worthwhile drug and could save thousands of lives.   Ã‚  Ã‚  Ã‚  Ã‚  During World War I, death rate from pneumonia in th...

Spiritual Warfare

The â€Å"helmet of Salvation† and the â€Å"breastplate of Righteousness† are included in the Messianic prophecy of Isaiah 59:17. A Roman Soldier was known as a legionary. There were also other Roman Soldiers called auxiliaries who included the Roman Cavalry. Roman Soldiers came from all over the Roman Empire. Their job was to defend Rome and fight to conquer new lands to add to the Roman Empire. Roman Soldiers, once they joined the Roman Army had to serve for twenty-five years. Roman Soldiers served in a unit known as a century. If a Roman Soldier was promoted to be the leader of a century of soldiers he was known as a Centurion. A century of Roman Soldiers consisted of approxiamately 80 men – so to be a Centurion and lead this many men was an important job in the Roman Army. Roman Soldiers were only promoted to be Centurions if they were clever, brave, good fighters and obeyed orders. There were 59 centuries of Roman Soldiers in a legion. In total the Roman Army consisted of about 30 legions. A Roman soldier's three main weapons were a short sword for stabbing, called a Gladius, a long iron, throwing spear called a Pilum, and a large rectangular shield. The shield was used for defence, to protect the Roman Soldiers body but also could be a very effective weapon, when needed. Roman Soldiers had to carry their own weapons, food and camping and sleeping equipment. They often had to march up to twenty miles a day carrying all this so it was important that they were strong and fit. Roman Soldiers trained together and were prepared for battle. They learned strategies and tactics to enable them to fight together as a single unit. Spiritual Warfare At birth, the devil begins to comprise a plan to keep us away from the will of God that is already established for our lives. The devil shows us this even in the story of Job, when he was in the presence of God and was asked where he came from, he responded by saying, to and fro, seeking who I may devour. The enemy is seeking constantly who he can keep out of the Kingdom and render ineffective.This affects evangelism head on, because if he can render us ineffective, he can cause our witness to be tampered with. Just think, you know in your personal lives that there are people who claim to be Christians and their lifestyles do not add up. Once they begin to minister or evangelize, their witness is tampered by their actions or lifestyle thus rendering them ineffective. The Devil has many devices that he uses to fight us and to try to render us Ineffective. He always uses accusations to hold us back from evangelize.You know the times hen he brought up your past which caused you to pay m ore attention to your past than your present state of forgiveness. He uses temptation to keep us away from God's will. The Devil knows exactly what causes you to take your mind off God and he will keep that in front of you constantly. He uses deception to make us doubt our effectiveness and distraction to keep our minds off of the things of God. We cannot fight the Devil with physical weaponry, however, we combat the enemy through prayer, fasting, and reading the Word of God.We render the devices of the enemy Ineffective once we keep God In the forefront. We cannot be effective In evangelism If we allow the Devil to wrap our minds around him. That Is his ultimate goal, to keep our minds on him and our downfalls. He realizes that If he does not fight us that we can and will destroy his kingdom. For the scriptures even say, â€Å"Greater Is He that Is In me, than he that Is In the world. † Meaning, that If God resides on the Inside, I already have the victory.

Essay on Is a Manager a Learder - 784 Words

There are varying interpretations of the differences between leaders and managers. Many people say that they are quite similar while other say they are not even in the same league. The latter definition is quite accurate according to Marlene Caroselli’s Leadership Skills for Managers. Mangers are known as people who direct workflow and manager what people do and when they do it. As liaisons between employees and upper management, their responsibilities do not end with just what work is done. They are responsible to employees and â€Å"wear many different hats† (Caroselli, p. 2, 2000). Leaders on the other hand are different breed of people. The basic definition of a true leader is someone who motivates his or her subordinates to do something†¦show more content†¦This exemplifies him as a visionary leader because it showed his soldiers firsthand that he was there instead of staying behind the scenes, which seemed to be the precedent for military generals at the time. Leader as a Problem Solver People who are in leadership positions are often put there for numerous reasons. The military uses a combination of competence as well as time in service. You can have the possibility of your first line supervisor being 21 years old with three years in service or close to 40 years old with 10 years of service holding the same rank. On paper, these leaders hold the same rank, are paid similarly, and are expected to hold the same level of competence. As employees in corporations move up the career ladder, they are expected to have attained a level of competence to solve problems of the subordinates under their charge. Being a problem solver in a leadership position is not merely making a few phone calls and asking someone else for the answer. Problem solving is a higher level of thinking that involves looking deeper than what is truly being asked. (Roussell, 2013) An example is a food service worker stating that they are slowing running out of a particular product and that there are not enough supplies to cover the store for the day. Most people would hear that problem and immediately converge on the idea that they need to get more of the product because they want to satisfy the customers and make a profit. A leader would ask, â€Å"Why is thisShow MoreRelatedLeaders Are Born Not Made1283 Words   |  6 PagesLEADERS ARE BORN NOT MADE To begin this essay I would prefer to give a little scenario by asking ourselves, can all managers go on to be a leader? For several years, the concern whether leaders are born or made is an issue of great controversy. From different opinions however, it could be a little bit of both hence proving that any manager can go on to be a great leader as well. Among other definitions, Maxwell (1993, p.11) has defined leadership as an ability to influence others. 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